EWU Business Club Inaugurated Brand AID 2.0 through a Vibrant Inauguration and Trophy Unveiling Ceremony
The East West University Business Club (EWUBC) officially inaugurated Brand AID 2.0 through a vibrant inauguration and trophy unveiling ceremony held on campus on 2nd April 2026. The event marked a significant milestone for the club and was celebrated with great enthusiasm, making the ceremony a truly remarkable occasion.
The trophy revealing segment was honored by the presence of Air Cdre (Retd.) Ishfaq Ilahi Choudhury, Treasurer of East West University and the Adviser of Department of Students Welfare. Club moderators, faculty members, EWUBC executives, and a large number of students were also present, reflecting strong institutional and student engagement in the initiative. The ceremony highlighted the vision and objectives of Brand AID 2.0, reinforcing EWUBC’s commitment to fostering practical learning and creative excellence among students.
To elevate the celebratory spirit, EWUBC organized a lively concert session, which drew an overwhelming crowd and filled the venue with energy. The university ground was fully covered with enthusiastic students who gathered to enjoy the performances. Renowned bands MNB – Mizan N Brothers and Odd Signature captivated the audience with their dynamic musical performances, adding excitement and festivity to the event.
The successful inauguration and trophy revealing ceremony of Brand AID 2.0 not only set the tone for the competition ahead but also showcased EWUBC’s ability to combine academic initiatives with vibrant cultural engagement, making the event a memorable experience for everyone involved.

